Easy Ways to Increase YouTube Video Views

Easy Ways to Increase YouTube Video Views - increase youtube video views

“Easy Ways to Increase YouTube Video Views” written by Mike Marko.

If you’re here looking for ways to increase YouTube video views, you’re probably one of the many business owners frustrated with their video marketing.

A lot of business owners start YouTube marketing in an optimistic frame of mind. That often changes quickly.

The most common reason is that they can’t seem to get enough views, no matter what they do.

I know how hard it can be to get views on YouTube. I experienced it myself, when I was still starting out with my YouTube marketing.

Now, of course, I know how to increase YouTube video views easily. But I know there are still many who don’t.

That’s why today, I’ll talk about the easy ways to increase YouTube video views. Even if your video marketing is already going well, these can still help — you can use them to further boost your videos’ exposure.

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Increase YouTube Video Views Easily

There are different ways to increase YouTube video views. However, not all of them guarantee success for every business.

There are only a few tactics that can increase YouTube video views regardless of your business and target audience.

Those are the tactics I’ll share with you today.

To help you assure the success of your YouTube marketing campaign, consider doing the following:

Produce High-Quality Video

Producing high-quality and interesting videos is important. It can help you market your business on YouTube successfully.

Posting high-quality videos is the best way to increase YouTube video views. However, don’t just focus on the technical quality of the video.

Content is part of quality, after all. So video content should be outstanding as well.

Produce videos that’ll get the interest of your target audience to ensure that you get a lot of views.

If you’re not sure how to do this, check the most viewed videos in your niche. This will give you an idea of how you can create videos that will get a lot of views.

Once you have an idea for your content, decide how you will create videos. You can hire a production company to produce a video for you, for instance.

Hiring a production company is one of the best ways to increase YouTube video views. Experienced production companies know how to create professional videos that will get people’s attention.

This can cost a lot of money, though, so make sure that you can afford it. As such, not every company may be able to use this tactic to increase YouTube video views.

If you have a limited budget, just acquire video equipment and produce your content with your team. There are a lot of tutorial videos on YouTube that can help you produce a good-looking video for your target audience.

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Post Different Types of Videos

To increase YouTube video views, you need to post different types of content.

People often get bored easily. You can’t get a lot of views if you’re repeating a concept or formula for your YouTube videos.

That’s why it’s important to upload different types of videos. This will keep your subscribers and target audience interested.

To increase YouTube video views, here are the different types of videos that you can upload:

1) 360º Videos

These were launched in 2015 due to growing VR platforms. They’re videos where every angle/direction is recorded simultaneously.

Users can tilt their device around on mobile to view the whole video. Desktop users can use their mouse to see different angles of the video.

This feature is useful, especially if your business often has live events. It’s a good way to give your audience an immersive taste of the occasion you’re promoting.

2) VR and AR Videos

You should use VR (Virtual Reality) and AR (Augmented Reality) content to increase YouTube video views.

Posting these types of videos provides a rich, immersive, and interactive experience for your target audience. Using VR or AR will undoubtedly get views and engagement.

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Make Instructional or Informative Videos

Making instructional or informative content is one way to increase YouTube video views.

That’s because videos that provide value often get a lot of views on YouTube.

Having said that, be sure that your videos are informative. This is important because it can also give you potential customers.

Consumers follow and do business with brands that offer value to them, after all.

Consider making “how to” videos, for example. Video tutorials tend to be popular and a good source of engagement.

This is also the type of content that’s often shared on different social media platforms.

Just make sure that your “how to” videos are related to your business. Otherwise, they won’t get the attention of your target audience.

Posting content unrelated to your business won’t help you increase YouTube video views.

Upload Short Marketing Videos

Upload short content to increase YouTube video views.

It’s best for a business to upload shorter marketing videos. Online video viewers have a short attention span.

20% of people drop off after watching the first 10 seconds of a video. So be sure to shorten your marketing videos.

Trim your existing lengthy YouTube videos. Include only the important parts and get straight to the point.

According to HubSpot, the ideal length for videos on YouTube is 2 minutes. Short videos can get the attention of your audience quickly.

Even if the topic of your video is complex, try to keep it from exceeding 5 minutes.

There will be exceptions to this, of course.

Depending on your brand and niche, longer and in-depth videos may actually work. But for most businesses, short videos should be fine.

Keeping things short and sweet is the best way to increase YouTube video views for most businesses.

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Create Playlist

Creating playlists is another way to increase YouTube video views.

Your videos will get a lot of views if people are watching them through your playlist. The playlist allows your viewers to watch videos with the same topic without having to leave your channel.

Your less popular videos can also get lots of views if you put them on a playlist along with your most viewed videos.

Having playlists can help you achieve a better search ranking. Search engines like Google often show video playlists with lots of views.

But to achieve that, make sure that your playlist contains keywords. You can add keywords to the title of your playlist.

Check popular videos in your niche to see what keywords are most used by your target audience. Doing this will help you increase YouTube video views.

Here are the steps for creating a playlist on YouTube:

  • Create a list of videos that you want to include in your playlist.
  • Click on the “Add to Playlist” button that appears on the right, beside the tags option.
  • Click on Create new playlist.
  • Enter your playlist’s name.

Use the Right Title and Tags

To increase YouTube video views, make sure to use the appropriate title, tags, and description.

This helps in getting views because it gives viewers an idea of what your content is all about. They’ll watch your video if its title and description match what they are looking for.

Using misleading (click-bait) titles and tags can give you views too, of course. But doing this might result in a backlash from your existing subscribers.

This will negatively affect your brand’s image. You will lose a lot of potential viewers and subscribers if this happens.

Using misleading titles or descriptions can make your YouTube channel unreliable. It affects your credibility and you might lose the trust of your existing audience.

Having said that, always use the right title and description of your videos. Doing this will increase YouTube video views.

To help you with that, here are some tips to make a better title, tags, and description for your video:

  • The description of your videos should include a keyword in the first 25 words.
  • The title of the videos should be short, engaging, and straight to the point.
  • Use the best tags for your video, but try not to use more than 10-12 tags.

Be sure to do those tips. They can increase YouTube video views.

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Promote Videos on Other Social Media Platforms

You must promote videos on other social media platforms. This can increase YouTube video views.

People watch videos on different social media platforms. Though YouTube is the dominant video sharing site, other platforms are used to share videos too.

Having that in mind, spend time promoting your channel on Twitter chats, LinkedIn groups, Reddit, Facebook, and other social media platforms.

Sharing your videos on social media platforms will give you views and generate engagement.

Doing that isn’t only helpful in getting views, by the way.

Promoting your products on different social media platforms can also increase your sales. 64% of consumers buy products after watching promotional videos.

If you don’t have time to post videos on different social media platforms, you can use online marketing tools such as Hootsuite. It allows you to post content on different social media platforms all at once.

Using smart tools like this can increase YouTube video views. You can also check out my post on YouTube video marketing tools for other apps that can help you further.

Final Thoughts on How to Increase YouTube Video Views

In this blog post, I talked about how to increase YouTube video views.

There are different ways to increase YouTube video views. However, some of them are complicated and don’t guarantee success.

That’s why I compiled the best ways on how to increase YouTube video views. The ones I gave you here are applicable to practically every business and audience.

To increase YouTube video views, be sure to produce a high-quality video. Also, try uploading different types of content — but be sure to use the right title.

Lastly, don’t forget to create playlists and promote your videos on different social media platforms.

If you have more questions about how to increase YouTube video views, leave them in the comments below.  Also be sure to check out this Business Owner’s Guide to YouTube Marketing.

By the way, you should take a look at our “Results in Advance” program.

We start with a 30-60 minute free consultation where we together create a strategy that will grow your business¦ effectively. Its actually a strategy session where you’ll walk away with actionable steps you can take to increase your business revenue. By the end, you can either take what we discussed and run with it yourself or we can agree to work together to crush your results!

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Suggested Articles:
1. 9 Answers for How to Get Subscribers on YouTube
2. The Best Youtube Marketing Automation Tools for Your Business
3. Top 5 YouTube Channel Marketing Practices to Try

Easy Ways to Increase YouTube Video Views - Mike Marko

Author: Mike Marko
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Article: Easy Ways to Increase YouTube Video Views

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